znaidy
DevelopmentSenior

PR Manager

Ppower proEnglish required

Ppower pro is building AI products and marketing infrastructure focused on generating attention and scalable growth with an experienced team of operators. We are seeking a PR Manager who understands modern media attention dynamics and can build visibility for the company and founders from scratch. This role sits at the intersection of PR, content distribution, and growth thinking.

Responsibilities

Strategy & Positioning:

  • Build PR strategy from scratch including positioning, messaging, and key communication angles
  • Define and develop Tone of Voice for company and founders' personal brands
  • Generate strong news angles and narratives that attract media attention

Media & Outreach:

  • Organize founder participation in podcasts, interviews, and media placements
  • Build relationships with media, podcast hosts, and content creators in business and AI space
  • Prepare press releases, announcements, and communication materials

Distribution & Growth:

  • Distribute content across LinkedIn, Twitter/X, Reddit, Telegram, and other platforms
  • Work with communities to amplify reach and engagement
  • Launch and manage partnerships and collaborations for visibility growth
  • Test new PR formats, approaches, and measure results

Requirements

  • 35+ years of experience in PR, media, content, or growth-related roles
  • Experience working with English-speaking markets (required)
  • Strong understanding of modern social media platforms
  • Ability to think in terms of attention, distribution, and audience behavior
  • Experience with media outreach, podcasts, or partnerships
  • English C1 or higher for content creation, pitching, and communication with native speakers
  • Nice to Have: Existing network in business, tech, or AI media; experience with founders or personal brands; understanding of viral mechanics; background in startups or fast-paced environments

Conditions

Remote/flexible arrangement implied by focus on digital platforms and distributed media work. Fast-paced startup environment with emphasis on testing ideas quickly and building scalable systems.