Applica Agency
Опис
ABOUT US
Hi, we’re Applica [http://applica.agency/] — the mobile product growth agency
working with the teams behind leading apps like Loona, Fabulous, Fitonomy,
Freeletics, Drops, and many others 👋.
We are on a mission to become the world’s leading growth partner for digital app
owners.
ABOUT THE ROLE:
We’re looking for a Sr Graphic Designer (with at least 3 years of professional
experience and minimum 1 year of ASO work) eager to join our company.
WE’RE LOOKING FOR A PERSON WHO:
* Is innovative and creative, with a keen eye for aesthetics and detail.
* Can produce iOS App Store and Google Play screenshots, in-app events,
promotional content, app icons, and feature graphic designs for ASO.
* Creates engaging static ad creatives for performance campaigns (Instagram,
TikTok, and Google) — specifically for mobile apps.
* Understands the goals behind each creative: increasing CTR, lowering CPI,
improving install rate — and you design with those KPIs in mind.
* Supports the creation and design of content for Applica’s LinkedIn presence,
enhancing brand visibility.
Experience in designing for app categories like Health & Fitness, Meditation,
Fintech, or Education is a strong plus.
WHAT CHALLENGES YOU WILL HAVE:
* Collaborate with teams to translate creative concepts into tangible assets
that drive app acquisition.
* Be creative and follow the apps’ brand guidelines, ensuring innovation and
brand integrity.
* Maintain a consistent brand image across all assets produced for each app.
* Switch styles between designing for organic visibility (ASO) and paid user
acquisition.
* Stay ahead of design and ads trends and incorporate them to keep content
fresh and relevant.
WHAT SKILLS DO WE REQUIRE FROM YOU:
* Proficiency in graphic design software such as Figma, Adobe Creative Suite
(Photoshop, Illustrator).
* Experience in designing promotional materials for apps (iOS and Android).
* Full understanding of App Store / Google Play guidelines and requirements for
visual assets (Icon / Screenshots).
* High-level understanding of composition, colours, design trends, and best
practices.
* Experience working with mock-ups.
* UI/UX knowledge.
* Familiar with tools like Meta Ad Library, TikTok Creative Center, and App
Store screenshots — and use them for research and inspiration.
* Skills in editing vector / raster images.
* High-level understanding of ASO and UA to tailor designs that capture user
attention and retention.
* Finding and implementing solutions for optimal delivery of design tasks.
* Strong communication skills for effective collaboration with cross-functional
teams.
* Ability to argue personal design decisions.
* Outstanding organisational skills (your Figma files must be professional
standard).
* Ability to handle multiple projects simultaneously while meeting deadlines.
* Basic video editing skills are desirable.
* Usage of AI tools in design production is beneficial.
WHAT WE OFFER:
* Both part-time and full-time availability are considered;
* Above average salary;
* Work with world-class products, including apps that rank among the top
in their categories on the App Store and Google Play
* Remote work with a flexible schedule
* Join an international team of professionals and collaborate with product and
growth experts from top apps in the industry
* A wide range of projects, including mobile apps in categories such
as Meditation, Health & Fitness, Education, Entertainment, and Fintech
* Minimal bureaucracy, streamlined people management, and no unnecessary
meetings
WHAT WOULD YOUR TYPICAL WORKDAY LOOK LIKE:
* Competitors’ research.
* Designing static assets in Figma.
* Hypothesis generation, ideation.
* Briefing chats with the ASO and Creative Team.
* Collaboration with ASO and UA teams.
* Occasional presentations to clients.
CONTACT US IF YOU’RE:
* Efficient (able to find ways to complete tasks more efficiently)
* Always curious and eager to learn
* Highly attentive to details!
* Live and breathe creative performance
* Love turning insights into high-performing visuals
Hiring process:
⭕️ Screening Interview → ⭕️ Test task (paid) → ⭕️ Tech Interview → ⭕️ Reference
Interview (optionally)
Hi, we’re Applica [http://applica.agency/] — the mobile product growth agency
working with the teams behind leading apps like Loona, Fabulous, Fitonomy,
Freeletics, Drops, and many others 👋.
We are on a mission to become the world’s leading growth partner for digital app
owners.
ABOUT THE ROLE:
We’re looking for a Sr Graphic Designer (with at least 3 years of professional
experience and minimum 1 year of ASO work) eager to join our company.
WE’RE LOOKING FOR A PERSON WHO:
* Is innovative and creative, with a keen eye for aesthetics and detail.
* Can produce iOS App Store and Google Play screenshots, in-app events,
promotional content, app icons, and feature graphic designs for ASO.
* Creates engaging static ad creatives for performance campaigns (Instagram,
TikTok, and Google) — specifically for mobile apps.
* Understands the goals behind each creative: increasing CTR, lowering CPI,
improving install rate — and you design with those KPIs in mind.
* Supports the creation and design of content for Applica’s LinkedIn presence,
enhancing brand visibility.
Experience in designing for app categories like Health & Fitness, Meditation,
Fintech, or Education is a strong plus.
WHAT CHALLENGES YOU WILL HAVE:
* Collaborate with teams to translate creative concepts into tangible assets
that drive app acquisition.
* Be creative and follow the apps’ brand guidelines, ensuring innovation and
brand integrity.
* Maintain a consistent brand image across all assets produced for each app.
* Switch styles between designing for organic visibility (ASO) and paid user
acquisition.
* Stay ahead of design and ads trends and incorporate them to keep content
fresh and relevant.
WHAT SKILLS DO WE REQUIRE FROM YOU:
* Proficiency in graphic design software such as Figma, Adobe Creative Suite
(Photoshop, Illustrator).
* Experience in designing promotional materials for apps (iOS and Android).
* Full understanding of App Store / Google Play guidelines and requirements for
visual assets (Icon / Screenshots).
* High-level understanding of composition, colours, design trends, and best
practices.
* Experience working with mock-ups.
* UI/UX knowledge.
* Familiar with tools like Meta Ad Library, TikTok Creative Center, and App
Store screenshots — and use them for research and inspiration.
* Skills in editing vector / raster images.
* High-level understanding of ASO and UA to tailor designs that capture user
attention and retention.
* Finding and implementing solutions for optimal delivery of design tasks.
* Strong communication skills for effective collaboration with cross-functional
teams.
* Ability to argue personal design decisions.
* Outstanding organisational skills (your Figma files must be professional
standard).
* Ability to handle multiple projects simultaneously while meeting deadlines.
* Basic video editing skills are desirable.
* Usage of AI tools in design production is beneficial.
WHAT WE OFFER:
* Both part-time and full-time availability are considered;
* Above average salary;
* Work with world-class products, including apps that rank among the top
in their categories on the App Store and Google Play
* Remote work with a flexible schedule
* Join an international team of professionals and collaborate with product and
growth experts from top apps in the industry
* A wide range of projects, including mobile apps in categories such
as Meditation, Health & Fitness, Education, Entertainment, and Fintech
* Minimal bureaucracy, streamlined people management, and no unnecessary
meetings
WHAT WOULD YOUR TYPICAL WORKDAY LOOK LIKE:
* Competitors’ research.
* Designing static assets in Figma.
* Hypothesis generation, ideation.
* Briefing chats with the ASO and Creative Team.
* Collaboration with ASO and UA teams.
* Occasional presentations to clients.
CONTACT US IF YOU’RE:
* Efficient (able to find ways to complete tasks more efficiently)
* Always curious and eager to learn
* Highly attentive to details!
* Live and breathe creative performance
* Love turning insights into high-performing visuals
Hiring process:
⭕️ Screening Interview → ⭕️ Test task (paid) → ⭕️ Tech Interview → ⭕️ Reference
Interview (optionally)