Svitla Systems, Inc.
Опис
Svitla Systems Inc. is looking for a strategic, data-driven Senior Digital
Marketing Manager for a full-time position (40 hours per week). Our client
is a leading global provider of Environmental, Social, and Governance (ESG)
performance and risk management software, data, and consulting services, with
a focus on Environment, Health, Safety, and Sustainability (EHS&S), Operational
Risk Management, and Product Stewardship.
It involves gathering information and reporting to enhance the environmental and
social impacts on the customer’s business. They are a leading middle-market
private equity firm focused on investments in targeted segments of the software,
industrial technology, financial services, and healthcare industries. For over
30 years, they have served more than 7,000 customers and a million-plus users
across 80 countries, optimizing workflows and navigating the complex and dynamic
global regulatory landscape.
About The Role
You will work cross-functionally with Product, Sales, Partnerships, and Agency
teams to design and execute integrated marketing campaigns that support
go-to-market plans and business objectives.
Duration of the project: Six months initially, with potential for extension.
REQUIREMENTS:
* 5+ years of experience in B2B digital marketing and demand generation,
preferably in SaaS or sustainability-focused companies.
* Knowledge of digital platforms, including Google Ads, LinkedIn Ads, 6sense,
SEO, and email automation tools.
* Experience planning and optimizing campaigns across SEM, display, paid
social, and website.
* Advanced knowledge of MarTech and campaign performance analytics.
* Strong understanding of ABM strategies and tools, with demonstrated success
executing personalized campaigns.
* Experience in A/B testing and using data to optimize marketing programs
continuously.
* Excellent communication, storytelling, and collaboration skills.
* Strong skills in project management with the ability to prioritize and lead
complex initiatives.
* Proven ability to influence cross-functional stakeholders and drive results.
* German-speaking experience in marketing/ demand generation in the DACH
region.
* Fluency in both written and spoken German and English.
RESPONSIBILITIES:
* Lead the strategy, creative development, and execution of full-funnel,
multi-channel campaigns across digital platforms (SEM, paid social, display,
email, etc.) to generate a qualified pipeline and drive growth.
* Own the digital execution of GTM strategies for product launches, new
features, and partnerships. Align efforts across Product, Sales, and
Marketing stakeholders.
* Build and optimize ABM programs targeting key accounts, utilizing platforms
such as 6sense, LinkedIn, and email.
* Partner with Sales to create impactful assets, such as playbooks, case
studies, and training materials, that support pipeline acceleration.
* Conduct market and competitive research to inform campaign messaging and
positioning. Utilize analytics to gain insight into audience behavior and
refine your targeting.
* Contribute to content strategies that establish thought leadership—such
as webinars, blogs, and whitepapers—within the product sustainability and
SaaS space.
* Use MarTech platforms to manage and optimize campaign performance, measure
ROI, and improve marketing efficiency.
* Act as a connector across teams to drive integrated marketing strategies and
shared KPIs.
WE OFFER
* US and EU projects based on advanced technologies.
* Competitive compensation based on skills and experience.
* Annual performance appraisals.
* Flexibility in workspace, either remote or in one of our development offices.
* Comprehensive medical insurance including dental and massages.
* Sport reimbursement program for onsite and online activities.
* Support of a healthy lifestyle, compensation for running events.
* Bonuses for recommendations of new employees.
* Bonuses for article writing, public talks, other activities.
* Personal loan budget available for long-term personnel.
* 20 vacation days, 10 national holidays and sick leaves.
* Maternity leave policy and family days off.
* Full compensation for conferences, courses, English classes.
* Free webinars, meetups and conferences organized by Svitla.
* Gifts for New Year, anniversaries, children, and more.
* Fun corporate celebrations and activities, regular lectures on various
topics.
* Awesome team, friendly and supportive community!
Marketing Manager for a full-time position (40 hours per week). Our client
is a leading global provider of Environmental, Social, and Governance (ESG)
performance and risk management software, data, and consulting services, with
a focus on Environment, Health, Safety, and Sustainability (EHS&S), Operational
Risk Management, and Product Stewardship.
It involves gathering information and reporting to enhance the environmental and
social impacts on the customer’s business. They are a leading middle-market
private equity firm focused on investments in targeted segments of the software,
industrial technology, financial services, and healthcare industries. For over
30 years, they have served more than 7,000 customers and a million-plus users
across 80 countries, optimizing workflows and navigating the complex and dynamic
global regulatory landscape.
About The Role
You will work cross-functionally with Product, Sales, Partnerships, and Agency
teams to design and execute integrated marketing campaigns that support
go-to-market plans and business objectives.
Duration of the project: Six months initially, with potential for extension.
REQUIREMENTS:
* 5+ years of experience in B2B digital marketing and demand generation,
preferably in SaaS or sustainability-focused companies.
* Knowledge of digital platforms, including Google Ads, LinkedIn Ads, 6sense,
SEO, and email automation tools.
* Experience planning and optimizing campaigns across SEM, display, paid
social, and website.
* Advanced knowledge of MarTech and campaign performance analytics.
* Strong understanding of ABM strategies and tools, with demonstrated success
executing personalized campaigns.
* Experience in A/B testing and using data to optimize marketing programs
continuously.
* Excellent communication, storytelling, and collaboration skills.
* Strong skills in project management with the ability to prioritize and lead
complex initiatives.
* Proven ability to influence cross-functional stakeholders and drive results.
* German-speaking experience in marketing/ demand generation in the DACH
region.
* Fluency in both written and spoken German and English.
RESPONSIBILITIES:
* Lead the strategy, creative development, and execution of full-funnel,
multi-channel campaigns across digital platforms (SEM, paid social, display,
email, etc.) to generate a qualified pipeline and drive growth.
* Own the digital execution of GTM strategies for product launches, new
features, and partnerships. Align efforts across Product, Sales, and
Marketing stakeholders.
* Build and optimize ABM programs targeting key accounts, utilizing platforms
such as 6sense, LinkedIn, and email.
* Partner with Sales to create impactful assets, such as playbooks, case
studies, and training materials, that support pipeline acceleration.
* Conduct market and competitive research to inform campaign messaging and
positioning. Utilize analytics to gain insight into audience behavior and
refine your targeting.
* Contribute to content strategies that establish thought leadership—such
as webinars, blogs, and whitepapers—within the product sustainability and
SaaS space.
* Use MarTech platforms to manage and optimize campaign performance, measure
ROI, and improve marketing efficiency.
* Act as a connector across teams to drive integrated marketing strategies and
shared KPIs.
WE OFFER
* US and EU projects based on advanced technologies.
* Competitive compensation based on skills and experience.
* Annual performance appraisals.
* Flexibility in workspace, either remote or in one of our development offices.
* Comprehensive medical insurance including dental and massages.
* Sport reimbursement program for onsite and online activities.
* Support of a healthy lifestyle, compensation for running events.
* Bonuses for recommendations of new employees.
* Bonuses for article writing, public talks, other activities.
* Personal loan budget available for long-term personnel.
* 20 vacation days, 10 national holidays and sick leaves.
* Maternity leave policy and family days off.
* Full compensation for conferences, courses, English classes.
* Free webinars, meetups and conferences organized by Svitla.
* Gifts for New Year, anniversaries, children, and more.
* Fun corporate celebrations and activities, regular lectures on various
topics.
* Awesome team, friendly and supportive community!